Advertising

Summertime is a great time frame to gear up ways to promote your travel agency business both online and offline. Here are some additional tips for travel agency franchise owners to promote their Cruise Planners franchise offline.

Cruise Planners/American Express, the nation’s largest home-based travel agent franchise network in the cruise industry, won two ADDY® Awards recognizing creative excellence in advertising. The franchise company was honored with a gold ADDY® for its “Cruisidude” brochure and a silver ADDY® for the “My Bucket List” brochure. This is the second notable recognition for Cruise Planners’ “Cruisidude” brochure, which recently won a 2010 Travel Weekly Silver Magellan Award.

CORAL SPRINGS, Fla. - Cruise Planners/American Express is celebrating its 15th anniversary in 2009 with a new logo and branding offering a fresh, updated look for one of the travel industry's top host agencies. Designed by the award-winning Cruise Planners/American Express internal marketing design team, the updated logo and branding were unveiled recently to the entire network of 725+ Cruise Planners/American Express agents to rave reviews. The new look is featured in the company's new 2009 ad campaign, with full integration across all print and online marketing materials and customer touchpoints currently ongoing.