Category Archives: Franchising

Cruise Planners: The Only Travel Franchise to Make a Splash on Inc 5000 List

Cruise Planners enters Inc. 5000 Hall of Fame with six-time appearance on the fastest-growing private companies in America list Cruise Planners®, an American Express Travel Representative, has once again earned a spot on Inc. magazine’s 5000 list of America’s fastest-growing private companies. Cruise Planners has been ranked six years in a row with a three-year […]

Cruise Planners Answers “Is Franchising The Right Choice?”

The Franchise Business Economic Outlook for 2014 cites business services, such as travel agencies, as a driving force behind job creation. A Cruise Planners franchise offers travel entrepreneurs an opportunity for success CORAL SPRINGS, Fla. – March 31, 2014 – Cruise Planners , an American Express Travel Representative, the nation’s largest home-based travel agent franchise […]

FRANCHISE MARKETING VS. SELLING

In the Harvard Business Review, Marketing Guru, Theodore Levitt, describes the art of marketing your business in profound terms. He proposes that “selling focuses on the needs for the seller, marketing focuses on the needs of the buyer”. In other words, sellers are more concerned with selling their products that will produce cash…where marketing is […]